At MxL, we prioritise sustainability by reusing exhibition stand components, a practice deeply rooted in our company’s ethos. Our founder, Bill Moule, exemplified this commitment by salvaging previously used exhibition stand items for future use. Today, we continue this tradition, consistently opting to retain stand items rather than dispose of them.
Our primary service involves designing and building bespoke exhibition stands and creating innovative stand designs tailored to our client’s brands. After construction, we encourage clients to store any custom-built elements for future events. If clients choose not to reuse these components, we aim to retain them for incorporation into other clients’ stand designs, offering impressive features at a fraction of the cost through our hire service.
For instance, we crafted a bespoke wood-effect laminate canopy with a custom planter base for a client exhibiting at ICE London 2024 at ExCeL London:
We then integrated this piece into another client’s exhibition stand at Undersea Defence Technology (UDT) held at ExCeL London:
Subsequently, Balance Creative’s client utilised this component in their exhibition stand at Solar and Storage Live London, also at ExCeL London:
The two stands that benefited from using the existing stand components both requested wood-effect features and planters in their stand briefs, ensuring these elements were purposefully included rather than used merely to repurpose leftovers.
This approach aligns with our commitment to environmental sustainability. Where possible, we utilise stock exhibition stand components such as flooring, walling, counters, and cabinets, and we encourage clients to reuse any bespoke items in future projects.
For more information on how we can create a sustainable exhibition stand for your next trade show, please contact our team on 01992 642 642 or email info@mxlltd.co.uk.





